Logo Usage for both printed and embroidered applications.
- FULL COLOR LOGO should be used on a light color fabric such as white, pale gray or pale blue.
- RED & WHITE LOGO should be used on navy, dark blue or black.
- BLACK LOGO should only be used on high visibility safety colors; black embroidery on black fabric is also acceptable.
- ALL WHITE LOGO on all other approved colors in the NFI brand (see STYLE GUIDE): NFI blue,mid-tone blues, heather grays and dark grays.
- SAME COLOR Embroidery is acceptable for NAVY embroidered logo on navy apparel, WHITE embroidered logo on white apparel, BLACK embroidered logo on BLACK.
On-brand apparel colors.
- WHITE
- BLUES: Navy, NFI blue (mid-tone blue), light blue. (NO neon blue, royal blue, cobalt, teal, robin’s egg blue, seafoam, blue-greens, or indigo.)
- GRAYS: Light gray, heather gray and dark gray.
- BLACK
- HIGH VISIBILITY/NEON safety colors (t-shirt, jackets, etc)
DO NOT use RED apparel as this color is used by some of our biggest competitors(XPO, Ryder).